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Privacy Policy

Introduction

At Aura, we take your privacy seriously. This Privacy Policy outlines how we collect, use, and protect your personal information when you use our personality quiz application and related services, including our website at www.aura.day and our mobile applications.

Information We Collect

We collect the following information:

  • Email address (for authentication via magic links or Apple Sign In)
  • Name (provided during sign-up)
  • Username (auto-generated or customized)
  • Birth date — month, day, and year (optional; provided voluntarily by the user to enable personalized daily and yearly readings via sun sign and Chinese zodiac calculations)
  • Quiz responses and results
  • Usage analytics (pages visited, features used)
  • IP address and browser/device information

How We Use Your Information

We use your information to:

  • Provide and personalize your quiz experience
  • Save and display your aura results
  • Generate personalized AI-powered content, including daily readings and yearly forecasts, based on your aura type, sun sign, and Chinese zodiac
  • Send authentication emails (magic links)
  • Create and maintain your user profile
  • Process subscription payments and manage billing
  • Improve our services and develop new features
  • Communicate important updates about the service
  • Analyze usage patterns to enhance user experience

Data Storage and Security

Your data is securely stored using Convex, a modern backend platform with enterprise-grade security. We implement industry-standard security measures including:

  • Encryption of data in transit and at rest
  • Secure authentication via magic links and Apple Sign In
  • Regular security audits and updates
  • Limited access to personal data on a need-to-know basis

Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. Your information may be shared in the following limited circumstances:

  • With your consent (e.g., when you share your profile publicly)
  • To comply with legal obligations or respond to lawful requests
  • To protect our rights, privacy, safety, or property
  • With service providers who assist in operating our platform (under strict confidentiality agreements)

Your Rights

You have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your account and data
  • Opt-out of marketing communications
  • Control the visibility of your profile

To exercise any of these rights, please contact us at [email protected].

Cookies, Local Storage, and Analytics

We use cookies and similar technologies to:

  • Maintain your session and authentication state
  • Remember your preferences
  • Analyze usage through Google Analytics and Cloudflare Web Analytics
  • Improve our services and user experience

We also use browser localStorage to save quiz progress so you can resume an incomplete quiz. This data is stored locally on your device and is not transmitted to our servers until you complete the quiz.

You can control cookie preferences through your browser settings. Note that disabling certain cookies or clearing localStorage may limit functionality or cause loss of quiz progress.

Third-Party Services

We use the following third-party services:

  • Resend — for sending authentication emails
  • Convex — for data storage and backend services
  • Vercel — for hosting and deployment
  • Cloudflare — for CDN and security
  • Google Analytics — for usage analytics
  • OpenAI — for AI content generation; your aura type, sun sign, and Chinese zodiac may be sent to OpenAI to generate personalized daily readings and yearly forecasts
  • Stripe — for processing subscription payments on the web
  • Superwall — for mobile subscription management and paywall analytics on our mobile apps
  • Apple Sign In — for authentication on iOS devices

Each service has its own privacy policy and data handling practices. We encourage you to review their policies.

Children's Privacy

Our service is intended for users aged 13 and above. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately at [email protected].

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with our services. If you delete your account, your personal information will be promptly removed from our active systems. Some data may persist in backups for up to 30 days before being permanently deleted, except where we are required to retain it for legal purposes.

International Data Transfers

Your information may be transferred to and maintained on servers located outside of your country. By using our service, you consent to such transfers. We ensure that appropriate safeguards are in place to protect your information.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Material changes will be communicated via email or through the service.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: [email protected]
Website: www.aura.day

Last Updated: March 2026
Effective Date: March 2026